What Is Inbound Marketing?
Inbound marketing is basically about sharing quality content. A content that has high value specifically targeted to your customers. It also shows quality of caring like giving the do's and dont's on a certain product or service. Inbound marketing attracts qualified prospects and keep them coming back for more.
Attraction! Not Chasing Down Customers.
Inbound marketing involves four cycles first is Attract, usually done through Blogging, Social Media, Keywords and through Optimized Pages. Second is Convert, usually in the form of Call To Action, Landing Pages, Capture Forms, and Contacts. Third is Closing in the world of internet this is usually done on marketing automation. Then the last but not the least part of the cycle is Delight. Inbound marketers continue to engage with, delight, and (hopefully) upsell their current customer base into happy promoters of the companies and products they love.
Here is a video from Noble Samurai that discusses how to launch an effective internet marketing campaign. Getting a Noble Samurai software is not necessary what I want you to see is the principle of launching a campaign that targets to give value rather than just take money.
A Tool To Consider.
There is now a tool you can powerfully use to increase your influence using your blog and social networks.
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