Monday, 7 October 2013

Increase Your Social Media Traffic.

Social media can be an amazing source of traffic. And best of all, it is traffic that you can count on, day after day. However, it also requires lots of constant difficult work and usually it can take some time before you can actually see the results.
One of the best things about social media is that you profit lots of different results. By following the tips in this article, you will not just increase your traffic, but you will also gain more fans and followers, gain more social media engagement, construct relationships with your audience, you will accomplish a wider audience and you will be able to establish yourself as an expert in your field.
One of the good things about social media is that you can apply very same techniques between different social networks. Twitter and Facebook, for example, might not have all in common except the social aspect, but in the end, posting good, vital content is one of the best ways of increasing your traffic.

Here are some of the ways that you can increase your social media traffic:

1. Profile

It all starts with the profile  no matter the social network, a complete profile is a must-have. Spend some time to create definite you complete all the relevant categories and fields, and most importantly, that you provide links to all your websites. On Twitter, I would also recommend you write down your website address in your description so that people can easily look it. On LinkedIn, you have the option to personalize your links. Its very easy to do, and can create a big difference, as seeing company website might not entice lots of people to click on it:
When you go to edit contact info, you can pick other and write down what the website is  for example, instead of just saying blog, I wrote social media blog, which makes it sure what I write about.

2. Join Different Social Networks

Social media traffic is at its best when you use more than one social network. I personally believe it is best to attempt out several social networks, in order to figure out which ones bring you the most traffic. Over the years, Ive been pleasantly surprised by the traffic I started getting from some social networks (such as LinkedIn and Google+), even surpassing some of the most popular social platforms (i.e. Facebook in my case).

3. Post Regularly

Once you begin posting on social media, its very important to save it up regularly. You wont preserve getting traffic from social media unless you keep posting and interesting constantly (preferably daily, or at least during weekdays). It also important to be human on social media  dont just post links all the time, but also images, videos, text only posts and even posts that dont have every to do with your business. It might not acquire you traffic, but by only posting links you will put most people off by being too sales-y.

4. Post links to your blog posts

Posting links to vital resources is one of the summit ways of getting traffic from social media.  Whenever you write a new blog post, article or have a new critical resource on your website, create sure you post it on your social media profiles. However, dont just post the link and the title of the article/resource  rather, attempt to write a short introduction that will make people desire to click on the link and read more. You could also question a question within the post, so that you can also attract some more engagement to the post  more engagement often times leads to more traffic!

5. Engage!

The secret to social media success is lots of engagement. By fascinating regularly with other people on social networks, you will drive more people to your profile and updates, and therefore ultimately increase your traffic. Engaging means:
-       Commenting
-       Liking (+1s etc.)
-       Sharing other peoples posts and updates
-       Asking and answering questions

6. Join some of the lesser-known social networks

Facebook, Twitter and the like might be the summit social media traffic generators, but sometimes the smaller and niche social networks can also be great sources of traffic. First of every, attempt to locate out if there are any social networks that deal directly with your niche (Like GoodReads for book authors) and join them. This is where you can locate lots of people that could genuinely be interested in what you have to offer  which results in more traffic. I would also suggest trying out some of the smaller social networks, like Tumblr  you can simply share your content on these types of social networks, which wouldnt take too much time and can still bring in some extra traffic.

7. Create and join groups/communities etc.

Groups and communities on social networks can be great sources of traffic. If possible, begin by creating your own group and then join other groups that relate to your niche. Make sure you join groups that are active  meaning people are engaging constantly.
You can then post your link updates in these groups, but make clear you also check out the rules and regulations of each group. Its very important not to focus upon sales updates, but rather engage with other group members. This way, you wont be too sales-y and people will be more inclined to read your updates and eventually click upon your links.

8. Use hashtags

Hashtags are now gift upon most major social networks  Twitter, Google+, Facebook etc. Hashtags can help grow your traffic by making your social updates more easily discoverable. I recommend using no more than two hashtags per update, as too many of them will put off some people.
Try to also look at which hashtags are trending for the day and use them in your updates wherever possible. There will be more people searching for those hashtags, so your updates have better chances of being seen.

9. Post at the right time

The time when you post a new update can have a huge influence upon its success. If you post at the right time, more people will look it  and therefore, you will acquire more traffic and more engagement.
Unfortunately, there is no right time there works for everybody across every social networks. And one of the main characteristics of social networks is that they have no geographical barriers, meaning that you can have fans and followers everywhere in the world.
Although there are different studies that show when people are most active upon the different social networks, the best way to find out the best hours to post updates is by trial and error. Try posting at different times during the day and night and look at what times you acquire the most engagement and clicks. You can then use scheduling tools to schedule your updates so that they go at those exact times, even if you are not available.

10. Add social sharing buttons to each of your blog posts

By adding social sharing buttons to each of your blog posts, you make it much easier for your readers to share your posts to their own friends and followers. This way, you increase your accomplish within social media with minimal efforts upon your part and more people will be able to look your link and therefore, drive more traffic.
How are you using social media to steer traffic? Which social networks drive the most traffic to your website?

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Sunday, 6 October 2013

Social Media And Your SEO Campaign.

Change is inevitable and as Google introduces Hummingbird, a lot of SEO tactics are going into oblivion. This left many people looking for ways where to go to raise their search engine rankings.

The good news is that while definite SEO tactics may be under the gun and likely to fail in months to come (if they haven't already), other tactics are destined to succeed, impervious to algorithmic changes. Many people believe that search marketing integration, or SMI, is one of these. Some people have even gone as far as to say publicly that SMI will be required to rank on the first page of Google in the future.

What is Search Marketing Integration?

Search marketing integration uses traditional SEO but also combines social media marketing. In the past, many people just worked on getting inbound links; now we're seeing social media playing a growing role. This makes sense since both of these methods should be about creating quality content, building trust, and establishing your brand.

In addition to regular backlinks, SMI integrates social media sites like Facebook, Google+, Twitter, LinkedIn, and others. Search engines have started using retweets, Facebook likes, and Google +1s, to help determine organic search rankings. Since Google has already shown that they will reward sites with good social signals, integrating them into your marketing plan is important; not only now, but even more as the industry (and Google's algorithms) continue to progress.

Who do you Follow?

In the past, many people tried to game the system by getting as many followers as possible. In some cases, they even bought followers because it increased their numbers. Now there is growing evidence that Google and the other search engines are looking at not only who you follow but also who follows you. Google has indicated that as they continue to refine their algorithms, they will soon be able to say who is influential in a given place partially by their social media profiles. Once they do this, one influential follower will be much more critical than lots of unknown ones.


While we're on the topic of using social media, it seems like a good time to bring up branding. Social media accounts like Twitter and Facebook can be a fantastic way to establish your brand. However, we nevertheless look too many people abusing social media by constantly promoting their products. The "push" mentality needs to end; those days are over.

It's the quickest way to profit unliked, unfollowed, and untrusted. If you desire to construct your brand and establish trust, you're going to need to take the time to provide quality information and help your customers. I've observed that, somewhere along the way, many people have forgotten that.

Good branding and social media interaction comes through engagement with your target audience. Rather than just posting links to your newest blog articles, ask stimulating, thought-provoking, and discussion-sparking questions. Start polls, host interactive webinars, and reply to blog comments. Do everything it takes to humanize your brand, create it organic, and create it likeable.

Becoming a Thought Leader

"Thought leadership" may be an overused buzzword, but as the popularity of content marketing continues to become more pervasive, thought leadership is going to continue to grow in importance. To put it simply, becoming a thought leader is really about being an authority by having the answers that are relevant to your niche. When you boil it down even more, it's really about knowing your niche and helping people by giving out your knowledge. Social media can be an easy way to do this.

Discover the questions and answers that really matter to your customer. These can be found on forums, Q&A sites like Yahoo answers, and others. Once you have identified them, solution those questions on your website or social media pages. Odds are good, if you prefer the right questions, and provide solid answers, other people will desire to know the answers as well.

Sometimes it can even be a good idea to let your customers participate. By communicating and interviewing your customers, you can find the problems that are hindering them and publish content with the answers.

Integrating Traditional SEO and Social Media

Regardless of how many people declare that SEO is dead, traditional backlinks yet retain some influence, when acquired correctly. It used to be that using low-quality, spun content and automated tools to construct links was a well-liked link building solution. However, those days are long gone; the concept and practice of content marketing has taken link building in an entirely different direction.

What if you could write one article and have thousands of people read it, and gain dozens or hundreds of inbound links from it? Let's imagine this scenario. What if you successfully scored a guest posting opportunity and posted one well-researched, though-provoking article to a publisher with thousands of visitors per day? I'm talking about the type of publisher that will only publish exquisite content. After reading the article, many people are intrigued by what you have to say, but still not familiar with you (the author). Two days later, you publish another popular article upon the same website. It engages the readers and leaves them wanting to learn even more from you.

At this point, they may recognize your name and realize that you are writing a series. The next day, the third article in the series is released. By this point, you've had an opportunity to construct trust with the reader. You've established yourself as a thought leader with enough knowledge in the area to write an entire series of articles upon the subject.

Guest posting can be very powerful if executed properly. While there is a lot of benefit to receiving one link from one article, there is much more benefit to be had by posting a series. By being in front of readers for multiple days upon the right high traffic site, you gain more opportunities to establish trust, construct your brand image and recognition, and bring traffic to your site as a result.

Google Authorship

While you are writing that incredible content, don't forget to set up Google Authorship for each article. By doing this, you're telling Google that you wrote the content and are establishing a reputation with Google as being an expert in your area. This will also help construct your Author Rank, leading to improved rankings for the content you author, along with recognition and visibility as an authority in your niche.

Maintaining your Social Presence

After setting up Google authorship, don't forget to link to your newly written content from your social media pages (Facebook, Twitter, etc.). This gives you a great excuse to promote quality links and helps you keep your social media presence. Don't forget, this isn't just about you. It is important to share other people's work as well.

What About Your Site?

Once you've added that content to your site that makes people desire to read and share with their friends, it's important that you permit them to easily share your content. If you use WordPress, it's very easy; there are many plugins that will let you easily add social media buttons to your site. For non-Wordpress sites, you can add code to your site so the social buttons will be added to each page.

Many authority sites have recently started adding critical quotes with tweet buttons into their posts. This makes it easy for a person to click the link while they are reading your interesting content and share it with their friends. If your site has high traffic volume, it may be hard for users to share your content as the server load grows. This can also become an issue when content goes viral (the holy grail of online marketing campaigns).


Integrating social media with your SEO isn't hard. It all starts with a good content strategy, which coordinates your marketing and content efforts into one cohesive plan, and is supported by interesting your social media audiences rather than only pushing your content upon them. A non-changing formula is integrating human interaction on your websites and that is where social media is taking into major role. This knowledge, along with simple social sharing options upon your website, will foster a social media following that will not only hold your SEO campaign, but become brand ambassadors themselves.

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Friday, 4 October 2013

Easy Start To A Home Based Business.

Having uncertain economic conditions, people from every walk of life are looking for alternative ways to make money.  The lure of Internet riches and having your own business at your own home has been around for many years. A lot of internet income opportunities are saying that they have the solution for everyone.

Three things to really consider on internet business are internet traffic, targeted leads and a really attractive product or opportunity.  If you can put those three pieces together, you can't help but be successful.

When you are fearful about "internet scams". You have every right to be suspicious about any offer that promises instant money online.  There is a lot of trash out there and it's vital that anyone considering venturing down this road does his homework first.  Fortunately the FTC has been a big help in removing many of these scam artists."

Some Valuable Tips To Consider Before Venturing Online.

If Possible Start To Venture On Companies That Offers FREE Trial.
The guarantee should ensure that you have ample time to thoroughly try the product or system before committing long-term.  Many online home business opportunity and tools offer a  30-day FREE trial.

Know If There Are Any Hidden Costs Involved.
Many courses may provide the product at a reasonable price, however there may be extra expenses needed to profit the business off the ground such as upsells, hosting, certificates etc.

Does The Company Offering The System Have A  Solid Reputation?
Although it is a bit difficult to determine the validity of a company. You can based it on their previous records or performance. As a general rule, the more verifiable the company is,the less likely they are to disappear overnight with your hard-earned cash.
Check out my Top Trusted and Reliable Advertising Revenue Sharing Sites.

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Thursday, 3 October 2013

Email Marketing For Your Business.

The bulk of your internet success has already been laid out as soon as you have already built your list. The next progress therefore lies on how you manage your list by how you communicate to them through your email marketing.

Email is a tricky medium; when you hit the SEND button, it can be hard to know whether the words you have written will help you or harm you.

Sending an email is like communicating from a hermetically-sealed jar: the other person can't see your body language, hear the tone in your voice, or know your state of mind.

For example, when I get an email with a blank subject line or with a subject line riddled with typos, I think: this person is distracted or stressed out or careless or never pays attention to details (sometimes all four.)

After many painful experiences using email the wrong way, here are some of the lessons I've learned:

1.) NEVER send bad news via email. No matter how rushed or mad you are, never use email to express arouse or deliver bad news. It's like pouring gasoline on a blaze: you will simply make things worse, because there is nothing to prevent enrage from accelerating upon the recipient's side. Pick up the phone, or wait to chat in person. Even better, just take a deep breath and consider whether you need to do all at all.

2.) Personalize the subject line. Whenever possible, it is best to use a topic that highlights a personal connection you have with the other person.

A easy way to do this is to acknowledge previous personal interactions with the recipient. Here's a simple but effective example: Followup to our phone call upon 9/15.

If you haven't previously spoken to the recipient, use the topic to reveal that you've done your homework. For example, you could cite an article she wrote recently. You could also refer to a common element in your shared backgrounds, or a challenge her business is facing.

Intelligence is having something of value to say, and knowing what will be of value to each person. Your subject line should tip off that you have something of value to say to your reader.

3.) Know your reader! Especially when selling or persuading, do your best to write in the style your reader prefers. If you are writing to a decision-maker who prefers a concise summary of the facts, then give him or her exactly that, and no more. If you communicate with a reader who thinks short messages are superficial and vague, then provide facts to maintain your assertions and provide links or attachments that permit the reader to have access to even more withhold materials.

On perhaps a subconscious level, when replying to email I have a tendency to begin mine in the similar manner that the other person starts theirs: with my name, then a comma... or with a greeting, then my name, then a dash... or by just launching into the body and using no salutation at all. Because email is so limited, doing this may help to establish a bit of a connection. To be honest, I'm not sure if this works, I just do it naturally.

4.) Make it easy for the other person to do what you desire. The more you ask of the other party, the less likely you are to gain it. For example, it is far easier to get someone to solution a simple ask than to get them to agree to a 30-minute meeting.

Many people make the error of "pitching" multiple ideas in a single email. This confuses the reader and makes it more challenging for them to reply. I choose to stick to one idea. Especially when dealing with a new contact, if you can demonstrate a quick win, you are much more likely to start building a genuine relationship.

In the context of email, a fast win can be as simple as an intelligent and easy back-and-forth. I write you to ask a ask, you solution, and I write back to say thanks and give you a line or two about how responding helped you.

5.) Use words to replace body language, tone and pacing. To escape the "hermetically-sealed booth" trap, use carefully-chosen words to help the reader understand your state of mind. By tossing in an, "I was so glad to hear from you," at the beginning of an email, you make it easier for the reader to know that anything that follows is likely to be definite. Being definite in the first line of an email is the equivalent of smiling when you enter a room.

By taking a moment to organize your email into a logical order, you arrive across in a more clever and focused manner.

Likewise, proofing your email before sending it is another way to indicate calm consideration. Typos make people think your email was rushed; the absence of them conveys cautious thought.

The sad reality is that everything you write via email sounds twice as negative and half as sure as you intended, so in email be twice as positive and half as negative as you might otherwise be.

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